Welcome to our wedding dress outlet!

Dorset’s newest bridal shop, the Bridal Outlet, is a new concept store which is the little sister of Chameleon.

The Bridal Outlet is full to the brim with Sale Wedding Dresses – all ex-samples from its sister shop, Chameleon Bride.

These are designer gowns which are ready to wear and take home today with up to 60% off the RRP!

Every day is a sale day at The Bridal Outlet!

These dresses are all designer gowns that are unworn, unaltered and in great condition. All are available to purchase straight off the rack, ready to wear and are all priced under £1300.

We recognised that not everyone had the budget for our luxury Chameleon Boutique. We knew there needed to be an option for those brides who were on a budget or were planning weddings within a short timescale. In Chameleon Bride, one of our gorgeous made-to-order wedding dresses takes approximately 6-9 months to be made and fitted to you, and they are priced between £1,300-£2,500.

But what if you did not have the luxury of that time and/or that budget? Or maybe you’re a bride whose wedding dress isn’t on top of your priority list. Maybe you’re saving for your first home or prefer to spend that little bit extra on the honeymoon. We get it! The Bridal Outlet is a perfect solution.

Our dresses in the Bridal Outlet move at an incredible rate. They are here today and gone tomorrow (or even that afternoon!) As they are off the peg, they are one of a kind which means that once it’s gone, it’s gone. We cannot get a replacement dress, so it’s worth only coming to see us once you are ready to purchase. 

Our outlet wedding dresses will start at just £500 up to £1300, with most being in the £795-£995 category. As we’re just starting this brand new exciting venture, our sample sizes will initially be UK8-UK18 (but rest assured, we will be extending our size range over the next few months to ensure we cater for everyone!)

The address for our new shop is 908 Christchurch Road, Bournemouth BH7 6DL (just 2 doors down from Chameleon)

Opening Times (by appointment only)

Monday9am to 5pm
Tuesday9am to 5pm
Thursday9am to 5pm
Friday9am to 5pm
Saturday9am to 5pm

Free on street parking in Morley Road opposite

Inside the Boutique

Which Boutique should I visit?

Not sure whether to visit Chameleon or the Outlet. Have a look below to see which bride you are